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Track Changes

Technology and culture, hosted by the people of Postlight.
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Now displaying: October, 2018
Oct 30, 2018

Don’t Add Bullshit To The World: In recent episodes you’ve heard from Paul, Rich, and various guests talk about scalingethicsdesign, and engineering — now it’s time to hear from Postlight’s other leaders. We discuss the diverse backgrounds of our leadership team, how have their roles have changed over time, and how we come together to make good software while shipping great products. This episode is also the debut of Paul’s new, deeper voice, which Gina Trapani calls “a massage for your ears.”

Oct 23, 2018

Tech is Giant, Monolithic, and Scary: This week, Paul Ford and Rich Ziademeet with Louise Matsakis to discuss how tech reporting has evolved alongside the hyper-growth of tech companies. How has the role of journalists changed? Which companies are difficult to talk to, and which are the easiest? 

More often than before, Louise says that journalists are playing the role of content moderators, forcing platforms to do more introspection and make broader changes. We touch on what’s topical in tech reporting today: What can be done to stop the culture of harassment prevalent on big platforms, how should scaling companies deal with oversights that screw people over, and how could we imagined role of the Facebook Press Secretary?

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Oct 16, 2018

Creating a Language We Can Carry Forward: People get really good at bad habits. When we talk about digital transformation, we’re talking about more than software and systems — we’re dealing with how people work with software and with each other. This week, Paul Ford and Rich Ziade discuss Upgrade, our report on digital transformation. Why did we call it Upgrade? Because that’s what we’re almost always striving for. We talk about how real digital transformation happens, from idea through execution. What are you waiting for? Upgrade is available to download for free here.

Oct 9, 2018

Never Going Away: It’s hard to conceive how tech giants will be destroyed. Might it be Government regulation? Another Great Depression? Genius disruption from Topeka, Kansas? This week, Paul Ford and Rich Ziade discuss the changeable future of tech by looking to the past. How does a company go from owning the market in a red-hot moment to a shadow of its former self? We talk about where companies like Microsoft and Xerox went wrong — and what they did right — while trying to predict what will finally undo the reigning champs.

Oct 2, 2018
 

What Is Creative Capital, Anyway?: This week, Paul Ford and Rich Ziade meet with Jules Ehrhardt, founder of Creative Capitol Studio FKTRY, the author of the term ‘digital product studio’, and an advocate for authenticity. On this episode, we talk about the problems with the old-guard agency model, where creatives are going instead, and how creativity is commodified and sold like sausage links. How does authenticity impact design? How are we changing the way we think about creativity by defining the language around it?


Jules — 3:15: “I think one of the problems the industry has is that people who are representing the industry and interfacing with partners and brands or clients, they don’t actually have a deep empathy and understanding for creativity.”

Paul — 5:25: “Sometimes we’re just delivering bad news to people. Like hey, that’s actually going to be hard and expensive. I hate to say it because I can see how optimistic and enthusiastic you are, but building things is really hard and it’s going to take a lot of time. That’s actually been really effective for us.”

Jules — 7:35: “There [are] enough people out there in this city, in this country, in the market who have been sold wonderful things and been disappointed. So for me, the only place to be is real, and in a world of perfect information — which we don’t live in — you will find your place and you’ll find that work.”

Jules — 8:45: “Our expertise is working with you, deploying our processes to get to a better place. You say that and it’s completely true, but then they’re going to reflect on this super-polished bullshit that they’ve just been presented by an agency. […] Yes, there’s a degree of sales if you want to call it [that], but it’s true, even in the honesty you’re actually doing the job of sales.”

Jules — 11:20: “The perception of this space [as an agency], there’s definitely a contagion effect from the worst practices of the industry.”

Jules — 13:05: “That was one of the miss-steps of the add-on marketing industry of pretending to do digital product work by just basically redressing case studies. In fact, rather than building product teams and product processes and getting away from the creative director model top-down, they’re going bottom-up.”

Jules — 17:45: “You’ve got tech companies providing a compelling alternative for creatives and people are increasingly going tech-side for better salaries and different conditions.”

Jules — 19:27: “I’m pushing something called ‘creative capital’. You can raise venture capital or you can raise creative capital. So for me, creative capital is a subset of Sweat Equity. What you do and what [teams I’m building] are capable of doing is making a pivotal impact upon a business.”

Jules — 21:05: “We [the creative class] need to understand how angels work, how VCs work, how investors work, how pension funds work, and everyone else — we need to understand their language, their business models, build relationships and understanding so we can build and forge these new models where it’s not a zero-sum game, it’s a game in which we can all win.”

Paul — 29:30: “The model is [to] name it, make a market, prove it’s real, and the rest of the entreprise — at it always does — will see it and go, ‘oh, that’s working, we should do that so we don’t get too far left behind.’”

Jules — 29:45: “I believe that we in the creative class should be exploring the intersection between creativity and capital.”

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Track Changes is the weekly technology and culture podcast from Postlight, hosted by Paul Ford and Rich Ziade. Production, show notes and transcripts by EDITAUDIO. Podcast logo and design by Will Denton of Postlight.

 

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